Video retailers expressed concern over the NC-17 rating at the Regional Leaders Conference of the Video Software Dealers Assn. (Jan. 19 to 21).
In discussions with manufacturers and distributors, retailers indicated fears that carrying NC-17 product would make them vulnerable to opposition from morality crusaders.
The dealers met in La Jolla, Calif., just days after the nation’s largest video retailer, Blockbuster Video, announced that it would not carry NC-17 releases, following pressure from the American Family Assn.
Rick Karpel, regional director of the VSDA, reaffirmed the trade group’s support of the NC-17 rating and its support for retailers who stock NC-17 product.
The NC-17 issue marked what little controversy existed at the confab – a forum to discuss industry issues including sell-through and competition from pay-per-view and DBS.
While Prism’s Barry Collier described the conference as “a good working session,” others saw it as “more of the same old stuff.”
The value of the conference, per other attendees, was not in seeking solutions to perennial concerns but in getting feedback from.