J2 Pruning Its Sales Force

In what has been called “a strategic realignment,” J2 Communications has let go two of its three regional sales-people with no plans to replace them.

Dismissed were James C. Brown Jr., former West Coast sales manager, and Jennifer Charlton, East Coast sales manager. Both were hired last August in a sales force expansion.

National sales now fall to Midwestern sales manager Debra Murray, who escaped the ax, and sales v.p. Duncan Murray. The two are not related.

According to Duncan Murray, J2 “responded last year to the tightening market by increasing the size of our sales staff. In retrospect, we see the increased personnel is not necessary.”

A J2 spokesman stressed there will be no other layoffs.

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